When you think you corporate sites, you think conservative, clean lines, minimalist and predictable. They are much more focused on content and usability more so than having visual elements that are creative. Corporate sites need to convey a very polished and professional look and brand awareness and stay within the company guidelines.
There are many examples of corporate sites out there that look very cookie-cutter and dare I say boring, and I’m sure some of you can agree on this. This is one area which corporations, despite having the resources and money at their disposal have taken a painfully long time to start taking a look at their corporate website to be more visually appealing and creating a great user experience.
Don’t get me wrong, there are corporate websites who understand that having a visually appealing website is of equal importance to functionality and can have a long lasting impression to your visitors long after they are gone. This is a fact that you will be remembered more because people in general love and have a much more lasting impression when viewing or seeing something that has visual beauty.
In a very competitive and cutthroat business world, it’s all about setting your website apart from the competition and leaving a lasting impression of your brand in the minds of your visitors. Below is a presentation of corporate websites that are visually appealing and should give provide you with ideas and inspiration to get your creative juices flowing for that next corporate project you are to take on.